Launched in December 2011, the syst me French CarSharing Autolib' a evidence that the small town four places, and especially its 'lithium-m tal-polymer re' battery technology, held the road. If it is sometimes uncouth e jug by s passionate of the automobile, the Bluecar has demonstrated its reliability. S PR of 12 million kilom very have travelled in some eighteen months by the 63,000 ile s Subscriber - ann e or casual - this service which has 1 750 v vehicles in circulation.
In addition to a syst me long rental hard e - from 300 euros per month - Mr. Bollor esp re sell approximately 2,000 copies of its Bluecar three-quarters aupr s companies or fleets. "Today, with Autolib, we have special clients, and more than 100 SMEs - SMIs that support packages for the use of 25 2 000 hours, explains Quer Chau, the Director g n ral Autolib." Commen ons also equip Bluecar large companies, as the Cr says agricultural, Atos or Alstom. Some, instead of rent, want to buy their v vehicles."?
A CO COSTLY TECHNOLOGY
The boss of the group n goce and energy eponymous does esp re however not yet return to its costs. "For our me CarSharing Autolib, which co you about EUR 50 million per year, we need to attract 65,000 Subscriber s e ann [144 euros e ann] to balance our mod the." For the moment, we have 25,000. This means that we are still losing money. We should achieve the balance in the spring of 2014, esp re Mr Bollor. "And as much say system me alone will not enable us to return to our costs..."
It is that since the purpose d and ann 2000, group d j engulfed pr s two billion euros for the development of battery technology d and the design of the car. S D then, Mr. Bollor would swarm in other wealthy French cities and European communities. "We aim to Lyon and Bordeaux and other parts of the world..."
To achieve the balance, Bollor does not frankly on his car, m business me if projects with manufacturers are the medium-term study. This branch has achieved 12 million euros of turnover in 2012, less than 5% of sales business its battery business, which was 215 million euros the year established pass (for 350 million euros of investments).
ELECTRICITY STORAGE
"Our business model is on three pillars: battery, capacitors [that allow to operate a camera flash, for example] group d is 40% of the world market, and energy management solutions", insists Mr Bollor. It is this last pillar, which is the most promising, with two main targets.
Mr. Bollor wants to convince individuals from to equip to a 'bluebox', a battery and software power management, which allows you to store the electricity when it co te cheaper network, overnight for example, and use the day, when the tariff increases... Bollor is r mun accept taking a margin on the savings achieved.
Sustainable energy producers, Blue Solution offers to store energy in a unit s most important, of the order of 1 megawatt-hour, or 33 30 kw/h batteries. E id is this time to store the electric bill the time network absorbs... In addition to Bluecar, are these offers which should, long term, profitable plants production of batteries, which can produce 45 000 batteries of 15 s pr or 30 kw/h... And that is what pushes Mr. Bollor will introduce its activity storage of electricity by the end of 2013.
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